Moscow
Convention
Client: Association of Azovstal Defenders' Families
Idea Creation, PR
Brief was to raise international awareness about the inhumane conditions faced by Ukrainian prisoners of war held in russian captivity.
russia has violated every possible norm of the Geneva Conventions of the treatment of prisoners of war, yet world leaders still fail to publicly condemn its actions.
Impunity allowed russian torturers to rewrite the Geneva Convention. Today, and while the world is silent, it is Moscow.
Results
The project received 430 mentions in the media and on social networks, with a potential total reach of 54 million contacts.
Physical copies have been distributed to political figures in USA, Netherlands, UK, Germany, Lithuania, France, Italy, Denmark, Norway, Malta
